What is a Seller? Definition, Types, and Roles in Business

A seller is an individual or business that offers goods or services for sale to customers. The term "seller" can also refer to a retailer, merchant, or vendor who sells products or services to consumers. In the context of e-commerce, a seller may be an online retailer who sells products through an online platform such as Amazon or Etsy.

In real estate, a seller is the owner of a property who lists it for sale with a real estate agent or broker. The seller sets the asking price and terms of the sale, and works with the agent to market the property and negotiate offers from potential buyers.

In business-to-business (B2B) transactions, a seller may be a manufacturer or supplier who sells goods or services to other businesses. In this context, the seller may work with a sales representative or distributor to reach customers and negotiate sales agreements.

Overall, the term "seller" refers to anyone who offers goods or services for sale to others, whether it's an individual, small business, or large corporation.