Understanding Executional Means in Planning and Strategy

Executional means related to the process of executing or carrying out a plan, strategy, or task. It can refer to the act of putting something into action, the process of making it happen, or the result of that process.

For example, if you have a marketing plan, the executional phase would involve the actual implementation of the plan, such as creating and distributing advertisements, managing social media accounts, and tracking the results. The executional phase is critical because it determines whether the plan is successful or not.

In a broader sense, executional can refer to any aspect of a project or initiative that involves putting ideas into action. For instance, an executive might be responsible for executing a new business strategy, while an artist might be responsible for executing a particular style or technique in their work.